by Jose María Ortiz
(English Translation follows)
El mundo de la información está lleno de numerosos caminos. En muchos de ellos nos perdemos por el desconocimiento en la selección de fuentes, por la avalancha de datos constante e inmediata. En una biblioteca de una escuela de negocios el tiempo es uno de los valores más apreciados y compete a la biblioteca generar medios y difundirlos para engrasar la rueda de la docencia y la investigación.
Visibilidad interna y externa
Parte de un plan de colaboración debe incluir las medidas adecuadas para no generar procesos repetitivos que impidan al staff estar al 100% orientado hacia el usuario. Pensemos en los procesos de catalogación, donde la mayor parte del trabajo está en origen ya hecho y en realidad se requiere formación en compartir e importar datos. Esto mismo tiene dos consecuencias, la primera y ya comentada, se descarga al bibliotecario de trabajo mecánico en pro de un mayor servicio a su comunidad de usuarios, traducido a mayor visibilidad interna de nuestro centro de información.
La segunda, la confluencia de nuestra actividad en el entorno de la información, en los catálogos colectivos, los grupos de trabajo y las redes profesionales, que a su vez genera espacios para la visibilidad del trabajo y la marca de nuestra biblioteca hacia el exterior.
Rentabilidad y eficiencia que impulsan la visibilidad
Es una primera consecuencia, el hecho que la colaboración implica reducción de costes y un mayor aprovechamiento de los recursos disponibles en una biblioteca. Si nuestro centro de información forma parte de un consorcio que opera en materias de préstamo interbibliotecario, compras consorciadas de recursos electrónicos, sabremos que obtenemos beneficios directos en nuestras inversiones y condiciones generales de nuestras licencias.
Pero sumado a esto, pensemos que el hecho de participar colaborativamente en estos foros nos lleva también a crear una posibilidad para la presentación de nuestros servicios, a definir lo que nos posiciona en un carácter distintivo y atractivo dentro de una comunidad académica.
Piensa en global, colaboración es participación
Parte de mi trabajo diario es fomentar las posibilidades y dotar a la biblioteca donde trabajo de herramientas participativas que permitan un eficiente servicio a nuestros usuarios. Siempre que pienso en cómo podemos colaborar y participar en diversos foros, me pregunto ¿de qué manera contribuirá esto a la visibilidad y posicionamiento de nuestra biblioteca, y también de toda la organización?
The world of information is full of many processes. In many of them, we get lost due to ignorance on the selection of sources, due to the onslaught of constant and immediate data. In the library of a business school time is one of the most cherished values and it is a function of the library to generate and disseminate resources to grease the wheel of teaching and research.
Internal and external visibility
Part of a collaborative plan must include appropriate measures to avoid creating repeatable processes that prevent the staff from being 100% oriented towards the user. Think of the cataloging process, where most of the work is already done originally and actually training is required to share and import data. This also has two consequences, first and already mentioned, it takes the librarians time away from better service to its community of users, translated into greater internal visibility of our information center. The second, the convergence of our activity in the information environment in the catalogs, working groups and professional networks, creates space for visibility of the work and the mark of our library to the outside.
Profitability and Efficiency driving visibility
It is a first consequence, the fact that collaboration means lower costs and better use of available resources in a library. If our information center is part of a consortium that operates in the areas of interlibrary loan, consortia purchases of electronic resources, etc, we know we get direct benefits from our investments and general conditions in our licenses. But, in addition to that, we think that participation collaboratively in these forums also leads us to create an opportunity for the presentation of our services, to define the ways that make us distinctive and attractive in an academic community.
Think global, collaboration is participation
Part of my daily job is to promote opportunities and provide the library where I work with participatory tools that enable us to provide efficient service to our users. Whenever I think about how we can cooperate and participate in various forums, I wonder how this will contribute to the visibility and positioning of our library, and also of the entire organization.
Jose María Ortiz is Associate Library Director in IE Business School, one of the top business schools on the FT rankings. He has an MLIS and is also a constant reader and learner on how librarians influence society. Follow him on Twitter @josemaLIS.

The final touch, prior to opening was the introduction of the Internet. Its installation was completed in early April, just prior to my arrival on April 12, 2011. It was time to get down to work, but where to begin? It is hard to remember back to a time when we did not know computer basics, and yet that was our starting point. The basic concepts one uses in searching the Web seem innate to those of us working in the field. We have internalized the basics of Boolean logic, critical thinking, web site evaluation, search concept development. Coming up with alternate search strategies is second nature. Error 404 messages are just an invitation to try an alternative. Not so if you have no familiarity even with the concept of searching for information, electronic or otherwise.
Finally, we were ready for the computers. Repetition in different forms was the key to success. Naturally, we began with browser and search engine basics, using videos, power point presentations (lots of screen shots lest the Internet crash) and very simple initial exercises. I found that evaluation of web sites had to come early on both to evaluate the quality of what they found, but also to get them to focus on content and detail. Once we went through several tightly controlled exercises of evaluation, the group really began picking up on it and you could feel their (and my) excitement.
Perhaps the most exciting of all is how in only a few sessions, we had several of the staff cataloging their own books on a LibraryWorld system. Again you forget that you are not born knowing what a call number is or what it looks like, or that books can be arranged by subject. Yet starting from the difference between Dewey and LC classification, the meaning of ISBN and LCCN, from identifying authors, titles, and publication dates, the group moved quickly as we went title by title, step by step to where they were cataloging on their own. By opening day, they had their online web-based catalog to show off. To my knowledge, it is the only web-based catalog in Liberia. When the Legislature has a web site, the next step in their e-development, one will be able to search the catalog from the web site.
It is a relatively quiet time in the Legislature, and the Members are busy stumping for elections, planned for this fall. In the interim, the Library staff will be sharpening their skills, “e” and otherwise, designing products and services, developing procedures and of course marketing their new jewel. It has been an honor for me to be part of the process. 

Recent Comments