by Jane Kirby, Oregon Chapter, Government Information Division

A few weeks ago, a library customer hailed me in the parking lot as I returned from lunch.  “Hi Jane, I have a DVD to return.  I’ll stop by the library when you open at 1:00.”  I glanced at my watch: 12:50. “No need wait,” I said.  “I’ll take it now so you can be on your way.  I know you have a manager’s meeting this afternoon.”  I smiled as I walked into my building. “Working in a special library is like being a librarian in a small town,” I thought. “You represent the library wherever you go and you always know what’s going on.”

We special librarians are in a position to know our customers very well.  After all, we have a long-term clientele made up of co-workers and business associates. This close-knit relationship offers a unique opportunity to anticipate and respond to our customers’ information needs. If we simply tap into the grapevine, we’ll quickly learn how we can help.

Is the government affairs manager convening a task force and looking for volunteers?  Step up and join the team.  Who better than a librarian to provide research and analysis for a high-visibility project? 

Does one of the engineers have a reputation for being demanding and difficult to please?  Win her over with the current awareness service and you might find your library’s best advocate.

Or, how about the young data analyst who is overwhelmed with a major project, not to mention a new baby at home?  Save him some time by delivering information to his cubicle. It only takes a minute.

Reach out.  Listen. Be flexible. The Future Ready special library melds high touch with high technology.

by Josh Walters

At the end of 2010 I reviewed and reported on the goals I’d set for my work-year back in January.  These included top level categories like service delivery, business partner engagement, advocacy and outreach, and strategy and communications. Tactics within each of these areas involved extensive use of web communications vehicles and online business networking platforms. Time and time again I was called upon to join teams as a consultant, a critical ear, or to aid in the redirection of a team mired in its own detail.

I should mention that technically, I’m an Access and Interface librarian–that means I do web design, usability, optimization; I “productize” services we’ve traditionally done as manual processes using the web, or translate business partner and end user needs into a service we can “sell” inside the enterprise to other groups.  In many cases, this leads to innovation.  In others, it means greater user-awareness and more work.  In either, it’s exposure, proof, leverage, an elevator speech… that said, considering the words “access” and “interface,” and using a broad interpretation, it may be apt.

We have a leadership attribute inside our company that translates to: Finds a way.  It implies that when the road is ill-defined (or non-existent) one who will succeed is one who taps some inner reservoir and marshals a solution.  During this current economic downturn–as we have fewer resources, people and consequently, time–it is often the punchline to a dire joke.  But it’s serious as a heart attack to librarians under the gun.

Librarians jump into new platforms and mediums as easily as breathing.  New social bookmarking app?  Librarians are in it.  Putting web pieces together using JQuery and AJAX?  Librarians.  Extending the blog as a strategic communications vehicle? Turning a wiki into a publishing platform? Tying together underpowered SharePoint environments for greater collaboration? Teaching groups that there’s more to the library than what they ever thought possible?  Librarians, librarians, librarians… librarians.

In reviewing my goals at the end of 2010 I noted that in more than one of my focus areas ‘come 2011, I’d be putting “Finds a Way” to extensive use.  Being “Future Ready,” none of those subject areas are going away:  Service, engagement, outreach, strategy, communications: open the tool box, find a way.  The fun is just beginning.

Talk to you again soon,
Josh

Josh Walters is a librarian with The Boeing Company. He spends extensive time consulting on projects throughout the enterprise related to optimal use of tools and collaboration environments, supporting the Knowledge Management effort, and talking about effective communications practices using social business platforms.  Though physically located in Durham, North Carolina, and with due respect to the locals, he considers himself an SLA-Southern California Chapter member in diaspora.

by Chad Groenhout, Michigan Chapter, Competitive Intelligence and Information Technology Divisions

I began the library science program at Wayne State in May of 2009 at about the time when SLA leadership and members were contemplating a name change and discussing how to market the profession to employers. I wondered if I was entering a profession in its decline, suffering from an identity crisis that would ultimately leave me unemployed. Yet, as I approach graduation in a few months, I am more hopeful for the future of the profession and I realize I am fortunate that SLA started the process five years ago to rethink the profession of special librarianship. This evolution of the field is what creates new career options such as taxonomists, knowledge managers, embedded librarians, and competitive intelligence analysts. Nearly five years earlier the first inklings of self-reflection were emerging among SLA leadership and membership. What do I hope the next five years will bring?

In 2015 SLA will have emerged from what all great traditions go through, a period of questioning that allows them to adapt to the changing environment and to envision what their role will be in the future. Special librarians will have rebranded themselves to make their skills even more marketable to marketing managers, CI directors, and senior business strategists. In five years, I hope the CI director that Arik Johnson mentioned in his inaugural Future Ready blog post will have already realized that he needed a special librarian. By now, they will be reputed information analysts who are adding value to information by interpreting it, putting it in context, and recommending courses of action to senior management. In five years time, the reference interview will be positioned as a crucial asset that saves businesses money by finding out the right question decision makers should be asking before they spend thousands or millions of dollars seeking an answer to the wrong question. Librarians will still be the guardians and purveyors of information, but they will be in the new role of linking all of the information flows found throughout the organization to strategic business objectives.

In another five years, special librarians will no longer need to justify their existence to senior management, or explain what is “special” about special librarians, or even explain what SLA stands for. Librarians will no longer be seen as functional accessories that can be discarded but as valuable assets who will always be needed to guide the business in the right direction to ensure its survival, being as integral to operations as marketing, finance, and human resources. As a budding professional who will soon enter the job market, I am beginning to worry less about our future and am instead seeing the amazing possibilities for the integral role special librarians will play. For over 100 years, special librarians have sustained a tradition that will only be strengthened in the years to come.

Chad Groenhout is a circulation assistant at Henika District Library and a technical services coordinator at Aquinas College. He graduates in May from the library science program at Wayne State University and is pursuing a career as a competitive intelligence analyst.